On February 27, Ledcor employees across Canada and the US wore their pink shirts with pride to support Pink Shirt Day, an annual celebration of the growing anti-bully movement. In Canada, more than $12,000 was raised through pink shirt sales and other fundraising activities to support Kids Help Phone, while $1210 was raised in the US to support the Pacer National Bullying Prevention Center.
The Pink Shirt Day anti-bullying movement first started in 2007, when a few Grade 12 students at a Nova Scotia school noticed another student being bullied for wearing a pink shirt on the first day of school. To show that this behavior wasnít right, they bought dozens of pink shirts and handed them throughout the school. By the end of the week, most of the students at the school were wearing pink shirts in support of the bullied student.
Since then, the Pink Shirt Day movement has spread across the globe, and in 2018 alone, funds raised went to programs that impacted more than 59,000 youth and children. This year's theme was anti-cyberbullying, a widespread issue with more youth and children using social media every day.
Ledcor is proud to be a part of this phenomenal movement. We thank everyone who took part this year to help grow awareness and raise funds, showing their Ledcor Cares spirit!
About Kids Help Phone
Kids Help Phone is Canada's only 24/7, national support service. They offer professional counselling, information, and volunteer-led, text-based support to young people across the country.
The service is free, anonymous and focused on building skills and abilities to improve the emotional health and well-being of youth. Read more about Ledcorís support of Kids Help phone here.
About Pacer National Bullying Prevention Center
This organization is actively leading social change and provides innovative resources for students, parents, and educators.